Thoughts After Watching Disruption

September 29, 2014 by  
Filed under Blog

Some of my thoughts after watching Disruption, the film about the People’s Climate March:

1) Framing

We must consider how we frame climate change. If we frame it as caused by an enemy (government, oil companies, etc), then we risk forgetting that the enemy is also us. It is our daily actions and consumption that cause the problem.

If the frame is about dark green or focusing on negativity, blaming the government and businesses, doom and gloom, polar bears are dying, we are dead, etc. This would just put people off and not inspire hope and action. The frame has to be more bright green or about solutions, technologies, behaviour change and individuals and businesses and governments coming together to take action. Imagining our bright green future is key to inspire change and action. Read more

Draft Campaign Strategy on Marine Trash in Singapore

September 27, 2014 by  
Filed under Blog

Marine Trash at East Coast Park Beach

Here’s a draft proposal for a possible campaign on marine trash:

Campaign Name

For Clean Shores

Campaign Goal

Convince the government to appoint a lead agency (NEA or the new Municipal Services Office) to study the problem of marine trash and work with the relevant agencies to implement effective policies, programmes and infrastructure to reduce marine trash Read more

The Biggest Challenge

September 16, 2014 by  
Filed under Blog

I was asked these questions recently: What are some of Singapore’s environmental challenges? How can we solve these challenges?

I’m tempted to just say that our challenges are climate change, dengue, littering, etc, and the way to solve these challenges is through the public, private and people sectors working together. Not wrong but I think that is not right too.

Rather than list our environmental challenges, I think the “environmental” challenges are really just symptoms of our behaviour and culture. We see ourselves as separate and not connected to nature. We leave it to the government to take care of our environment and refuse to take ownership. We don’t see how our actions cause unintended environmental consequences. We leave businesses to maximise profits at the expense of our environment and society. We enjoy the present and are unable to think for the long term and to envision our green future. There is only one frame of thinking – study, work, enjoy life, retire, and leave the responsibility of the environment to the government, NGOs and activists.

To solve “environmental” challenges, we have to understand nature and embrace responsibility. We are part of nature. The economy is a subset of society which is a subset of the environment. Without nature to provide us with free ecosystem services, we can’t survive. To live then means to consider the limitations and consequences of our actions. We take resources while considering regeneration. We discharge “waste” while considering biodegradability and recycling. We are part of nature, and it is our responsibility to ensure that biodiversity and our future generation can co-exist and live. What we do to the environment ends up affecting us. We are all interconnected.

The biggest challenge is that we think the challenges are external and forget that they are really just manifestations of our internal thinking.

Speaking at Corporate Events and Conferences

August 28, 2014 by  
Filed under Blog

Environmental speaker for your green talks

If you are looking for a speaker to share about environmental topics at your corporate event or conference, we are available for speaking opportunities on green ideas, environmental issues, and sustainable practices. Our environmental talks are tailored for each audience and format.

Some sample speaking topics include:

  • Waste Management And Recycling In Singapore
  • The Rise of Collaborative Consumption and the Sharing Economy
  • How To Use Social Media To Promote Your Green Business
  • How Social Media Can Help In Your Corporate Social Responsibility (CSR)
  • The Seven Habits Of Green Conscious Singaporeans
  • How To Green Your Business With No Cost Or Low Cost Solutions
  • 4 Green Strategies For Your Business
  • The State Of The Environment In Singapore
  • Climate Change and Singapore
  • Singapore’s Journey on Sustainability Read more

Green Future Solutions is Hiring

August 25, 2014 by  
Filed under Blog

We are looking for individuals who are interested in the environment to join our team! We have two positions available:

1) Project Executive (Full-time)


  • Conduct market research and identify business opportunities
  • Generate business leads and meet clients to present solutions
  • Develop project proposals and manage client projects
  • Plan and implement project solutions


  • Diploma in Environmental Engineering or Technology, or a field related to the environment
  • Strong interest in environmental issues and ideas
  • Good verbal and written communication skills
  • Attention to details with good time management skills
  • Experience in project management

2) Social Media Executive (Part-time: 2-3 days a week)


  • Manage existing social media accounts
  • Work with clients to understand their objectives and needs
  • Develop and execute social strategies using online platforms (eg. Facebook, Twitter, LinkedIn, blogs, etc) and offline events (talks, workshops, etc)
  • Manage, engage and grow online communities
  • Create new content and source for relevant existing content
  • Develop social media editorial calendar
  • Monitor and report on social strategies and KPIs using monitoring tools


  • Diploma in Marketing, Communications, or equivalent
  • Strong interest in environmental issues and ideas
  • Passion for social media and digital technology, and up-to-date with the latest advances
  • Good social media knowledge and presence, especially of Facebook, Twitter and LinkedIn
  • Excellent verbal and written communication skills
  • Excellent attention to details with good time management skills

To apply, pls email your resume to by 30 Sep 2014, including your expected salary. We regret that only shortlisted candidates will be notified.

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